Cross-border & sourcing
Knockout search
Definition
A preliminary, non-exhaustive search of the USPTO's trademark database (and ideally state and common-law sources) to check whether an identical or confusingly similar mark already exists in your goods category, before you commit budget to a name.
Defined in From OEM to Brand: Naming, Trademark, and Registry.
Where Knockout search comes up
The guides that put this term to work, rather than just defining it.
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